LONDON – Natalie Kingham has left Matchesfashion after more than a decade after a series of management riots at the retailer and her recent promotion.
Kingham was promoted to the newly created role of global fashion officer in December. She reported to Elizabeth von der Goltz, who joined the company as commercial manager in February from Net-a-porter.
During his career as a retailer, Kingham was known for caring for young designers. In 2020, she drove the launch of the Innovators program, which offers young designers a suite of hands-on support including mentorship, preferably business terms, and global marketing.
In an interview with Headline 4 Ever earlier this year, Kingham said “supporting a wide range of design talents is at the heart of our business and is one of the reasons our customer loves us – because we enable this discovery.”
She noted that Matches launched the Innovators program in 2017 to support and champion creative design talent, “and as we worked closely with designers during the COVID-19 pandemic, it became clear that many were unsure how their brands could thrive. next year . ”
The program offers designers robust support across their businesses, including favorable payment terms, content, PR, marketing and social reinforcement. “I think knowing that they have this support over the course of a year means they can plan ahead, and [it] will allow them to have more financial stability, ”Kingham said.
She expanded the retailer’s categories and edits to include homewear and lifestyle, holidays and fine jewelry. She joined the company 11 years ago as an international buyer of women’s clothing and rose to become fashion and purchasing director before taking up her most recent role.
A spokesman for Matches said on Monday that Kingham’s departure was “cordial and by mutual agreement”, adding that she had worked all month of June and handed over to the “very strong” internal team. There are currently no plans to replace her.
Kingham is not the only manager to have left matches this year. The company is still looking for a new CEO following Ajay Kavan’s sudden departure after just 12 months on the job.
Maureen Chiquet, a non-CEO of the Matchesfashion board since 2018 and a veteran of Chanel, has run the operation as CEO during the transition period. As reported, she has been accused of supporting the teams in overseeing business activities until a new CEO is appointed.
According to industry sources, Matches has been looking for someone with a laser focus on fashion and retail, an industry insider who understands the business, the power of the brand and the importance of differentiation in a crowded and competitive market where size and scale matter.