Casting director Kavish Sinha says that as the OTT platforms grow with hard-hitting content that reaches the global audience, the casting process for any show becomes very character-specific and performance-oriented.
Kavish has worked as the casting director for the upcoming multi-star web series ‘The Empire’. The show features Shabana Azmi, Kunal Kapoor, Dino Morea and Drashti Dhami, among others.
Kavish talks about the casting process and says: “The process of casting for a character is like making a delicacy. One must know the true taste, sensation and appearance of the character. OTT is a space that is very character-specific and performance-oriented, as the whole world is the audience. We watch ‘Game of Thrones’ and ‘Vikings’, and if we do not live up to the bill, they will slaughter the contents, and rightly so.
“The audience invests in us. This makes us all get up to level. Projects like ‘The Empire’, ‘Mumbai Diaries – 26/11’, ‘Rocket Boys’ and ‘Rudra’ are going to put us on the world map in terms of content. I loved casting for them. There were thousands and thousands of auditions and we finally got what we set out to find. ”
‘The Empire’ will be streamed on Disney + Hotstar from 27 August.